Noah Beck Has People in His DMs Offering to Sign NDAs (2024)

Burt Reynolds’s 1972 centerfold in Cosmopolitan was, simply put, a major moment in pop culture. It was our magazine’s—any magazine’s—first time featuring a man in that kind of spread, and it cemented Burt’s status as one of America’s sexiest men. In homage, we’re launching the Cosmo Centerfold series, in which we take cheeky pics (and ask cheeky questions) of the hottest celebs of our time. To get the printable, hang-on-your-wall version, you’ll have to pick up an actual Cosmo to see it in the flesh (sorry, had to). Enjoy!

For those of you who are curious, talking to Noah Beck on the phone kinda feels like talking to one of your best friends, if said best friend had 33 million TikTok followers, looked freakishly good with his shirt off, and had girls DMing him out of the blue dying to know whether he's single or not.

Off the phone, the celeb was equally charming on the set of his Cosmo Centerfold shoot. Considering he’s not shy about baring his abs on his TikTok, it makes sense that he would oblige us by taking his shirt off and modeling pieces from his new gender-neutral intimates label IPHIS. The fact that he did so on top of the Empire State Building just earned him extra credit.

In the aforementioned phone call, Noah got into all the details on his love life, how Jeremy Allen White’s viral Calvin Klein campaign is a lesson in taking the ultimate thirst trap, and the exciting new movie he’s got in the works. TL;DR: Come for the spicy centerfold pics; stay for the even-spicier convo.

You’re a man of many talents. You’re freakishly good at lip-syncing, a self-described “experienced thirst trapper,” the creator of an intimates brand, and a former D-1 soccer player. We’ll get to all the other stuff in a second, but first I have to know: What was your go-to hype song when you were in the thick of your soccer days?

I’m smiling ear to ear—that was quite an intro! I don’t know exactly when it came out, but I remember listening to “Hot” by Gunna—specifically the Young Thug remix—before college games in my last year at the Real Salt Lake Academy. Something about that song got me hyped up.

Are there any songs that take you back to the TikTok days of yore that you secretly still love or hate?

I’m literally going on Spotify right now so I can know the exact name of the song. It came up the other day and I was like, Oh my God. It just hit a part of my brain that I totally forgot about. It’s called “Dancin” and it’s the KRONO Remix. I love that song to this day.

It was almost a rite of passage to use that song on TikTok. It’s truly wild how fast you blew up on the app. If you could summarize how you felt while it was happening in three words, what would they be?

I would say accidental, surprising, and surreal. I didn’t fully understand what was happening at the time. It was during COVID, so my follower count was literally just a number on my phone. I didn’t know what it meant until I stepped foot outside and people started recognizing me, which was such a weird feeling being in a dorm room and going to college two, three months before. It was pretty wild.

Can you recall a story from one of the first times you were publicly recognized and were like, “Wait, I’m famous famous?”

I remember the first time vividly. It was during the pandemic and both my parents are teachers, so I was finishing up my freshman year of college online while they were finishing up teaching around late May, early June.

I started posting on TikTok in March of 2020, just because that’s when I got sent home and had no clue what to do with my time other than train and do my online school. All of us were itching to get out of the house and had the same mentality of, Okay, it’s summer, but it’s technically not because we can’t really go anywhere. So we decided to cram in a car, drive up the coast, go to San Diego—I’m from Arizona—and rent out this cute little beach house Airbnb to change the scenery for a bit.

One day, we were walking the boardwalk as a family down the pier when this group of girls walked by me and asked, “Are you Noah Beck from TikTok?” My heart dropped because obviously, when you’re a teenage boy and a group of girls talks to you first, it’s like “What?” Usually, I would have to make the first move and talk to them. At that time, I was four months into TikTok and I’m pretty sure I had a few million followers. I was growing a million a month, which was pretty crazy. And then as soon as I joined Sway House, it turned to a few million a month, which was even crazier.

We actually sat there and talked to those girls for a second and I asked, “Wait, so how do you know me? Do you really follow me?” It was funny. And my parents acted like they were my girlfriends and were interrogating them, but it was all very lighthearted.

Growing at that pace is so wild. If I accidentally post something on my main and five people watch it, I’m like, No, I feel too seen.

Right? And that’s how it was at first. But eventually, it felt like everyone was in their own little bubble during COVID. Like, I totally disregarded the fact that my teammates and probably my coach could see what I was posting. It was a weird time for sure.

I’m sure it felt like that for other creators too, so you’re in good company. If you could switch places with any other TikToker, who would it be and why?

Do you know the Brazilian kid Luva de Pedreiro who says, “Receba?” I’d want to switch with him because he loves soccer, and he’s always collab-ing with some professional player. So playing soccer myself, I’m like, Damn.

Do you have any other Roman Empires?

Any A24 film and when I’m having my next coffee. Oh, and where I’m having it from. At night, I literally go to bed excited for my cup of coffee the next morning—I don’t know why. And lately, also avocado toast. I can’t stress enough how much I’ve been loving it.

More breakfast content has definitely been popping up on your feed, so that totally checks out. Fans have also been spotting your gender-neutral brand IPHIS making an appearance here and there. How is this project a natural extension of your career?

I was known here and there for having my shirt off and doing dances. So it really became a matter of realizing, Well, I’m already a constant walking billboard for other brands, I might as well have my own. Like, I always have my waistband showing—whether it was the name Calvin Klein peeking out or any other brand, it was out there. So then I started thinking, What do I wear all the time that I could just organically promote now that I have millions of eyes on me? I don’t want to wear the same shirt every day. I don’t want to wear the same hoodie every day. So why not underwear? Everyone wears underwear. I mean, I don’t judge if you don’t, but it’s one of those things that’s universal.

Do you have a dream model you'd love to have repping your brand?

I would say one of my friends Alex Consani. She’s having her moment and I love her. Shout-out, Alex! I think it would be so much fun to shoot with her.

Now it’s time for the thirst traps of it all. What do you think makes a good one? I feel like I speak for all of America when I say Jeremy Allen White’s Calvin Klein campaign is the perfect example.

I mean, I can’t argue with Jeremy Allen White. I think a lot of it comes down to timing, and that’s why his was perfect. He was in the best shape of his life for Iron Claw, so I feel like it’s about the momentum and where you’re at. You don’t have to get in the best shape of your life and film a hit movie to make a thirst trap. I want to say it’s about good lighting but that’s so annoyingly cliché. Just don’t try too hard. You can easily tell through a camera when someone is trying too hard, and honestly, I catch it in my videos as well.

To this day, if I look back at a post from four years ago, I did this thing with my face. I’m trying really hard to change it now because I just ick myself out and I can’t do it. It was some kind of eyebrow raise that I did and a little smirk, and now I’m like, “Ugh.” But it’s about how you’re feeling in the moment. Don’t try too hard. I don’t want to say less effort is sexy, because it’s not. Honestly, we love effort, but I think confidence, but in a nonchalant way, is the key to a good thirst trap.

What is the craziest DM you’ve gotten after posting a thirst trap?

I get some wild DMs. Like, there are some I don’t even think I could say because I feel like I could go to jail for even repeating them. People on the internet are genuinely so funny and make me ask, How did you really come up with that? One of the things that makes me laugh—I don’t want to say smile, because I don’t want it to be creepy—is when people are just so to the point when they DM me. And they’ll swipe up on one of my Stories and be like, “I’ll sign an NDA.”

I’m screaming.

I really do get quite a lot of “Just give me the NDA and I’ll sign it.” It’s so funny.

You’re also set to executive produce and star in the film Sidelined: The QB and Me. What about it appealed to you?

After being presented with the project and before making a decision, I read the book that it was based on and it just grabbed me. I love a good rom-com. I love a movie that makes you feel good. Who doesn’t love to smile at the end of a movie and have someone to root for? And my character in particular, Drayton Lahey, has lots of layers and is complex. I’m very excited to introduce him to the world.

Acting—it’s a lot of rejection. I’ve been taping and doing classes for three years now, and I’m happy that this project came to me at a time when I felt like I needed it the most. I’m also glad that my first role isn’t, like, a serial killer or a crazy supervillain. I’m playing a high school jock that has layers, and I feel like I can pull from that.

I also feel like rom-coms are having such a big resurgence right now. Do you have any favorites?

There are the basics—The Notebook, How to Lose a Guy in 10 Days, and 10 Things I Hate About You all jump to mind. But then again, a really underrated one that I honestly love is Friends With Benefits.

What’s your vibe right now on dating—if you even have time to date?

I mean, you hit it on the nose right there.

You’re booked and busy.

Literally married to the craft. Now that I’m single, I want to take this time and focus on doing things I wouldn’t be able to if I were in a relationship. I could go so in-depth in this conversation and literally use it as therapy, but I’m definitely not out there searching for a relationship. I would fall in love today if it came—that’d be great. But I’m not searching or on the prowl for it because I’m super focused right now.

I know it’s all about finding that balance, but it’s going to take a really, really special person to kind of drag me a bit off-course. And that’s not to say being in love is a distraction, but right now with my hectic schedule, I know I wouldn’t be able to give my full effort into a relationship. And that wouldn’t be fair to the other person.

In the meantime, people can hang your Cosmo Centerfold on their wall. Did you ever think to put “be naked on the Empire State Building” on your bucket list?

Definitely not. And that tends to happen in this life. I feel like there are so many things I’ve done that I didn’t know were even on my bucket list, but it definitely felt like it should have been and now it’s checked off. So yes, shooting damn near naked on the Empire State Building was a bit of a crazy bucket list moment.

Can you take me through your feelings when you first got to set? I’m terrified of heights, so I would actually be physically unwell.

It’s a pretty wild opportunity to shoot in your underwear on the Empire State Building, so it felt a bit scandy, I can’t lie. Walking around, I had to wear a robe in different parts of the building because we first got there before it was open, but later on toward the end of the shoot, people started to come and I got some looks. But naturally, I understood because if I saw someone in a building like that, I’d do the same.

Were you ever scared of a wardrobe malfunction or have you ever had one on set?

I don’t think so. If I have to think this hard, there’s definitely not been something that serious. Knock on wood. But I think the worst thing that ever happened was I had my pants ripped once in the back before going to a fashion show. But I was wearing a long coat anyway, so I didn’t even tell anyone.

Okay, so not too bad. If one song could describe your vibe during your Cosmo photo shoot, what would it be?

“Brooklyn Baby” by Lana Del Rey. It’s very romantic and main character feeling.

Not you romanticizing 6 a.m. call times.

Literally. I mean, it’s hard not to! I was up and at ’em, and then it was like, “All right, let’s start shooting.”

Lead image: Gucci pants, belt, neck bow, and gloves.

Stylist: Cassie Anderson. Creative director: Mallory Roynon. Entertainment director: Maxwell Losgar. Interview: Gretty Garcia. Hair and makeup: Jessica Ortiz for Balmain Hair. Visual director: Kristin Giametta. Production: Berkeley Brooks. Shot on location at the Empire State Building.